Here is my shortlist of the best eco-friendly fashion sellers on the web, with my own personal scorecards based on:
- Merchandise selection: criteria used to evaluate include: the variety of selection in terms of products and categories, quality of products.
- User Experience (UX): the score keeps in consideration: site design, ease of navigation, product information and shipping policies.
If you are looking for stylish modern classics Ethica is a good place to start both for basics and trendy items.
Based in the US, free shipping to US on orders $75+.
- Merchandise categories: womenswear, accessories, beauty
From blouses and shoes to yoga mats and men’s grooming products, Modavanti definitely offers the widest selection of products for a high quality eco-friendly and ethical lifestyle. The site is very easy to navigate with lots of easy product categories, including the possibility to pre-select the products’ eco credentials.
Free US shipping for orders $ 100+, for international orders flat fee is $ 15
- Merchandise categories: womenswear, menswear, activewear, accessories, home, beauty
Zady’s signature mood is minimal understated elegance for urban professionals. The e-commerce enterprise founded by slow fashion pioneers Maxine Bédat and Soraya Darabi offers mainly apparel from its own label, including a few basic menswear items, and a very limited selection of accessories from other designers and brands. The site navigation is very minimal so you have to scroll the products to see what you want or enter it in the search box.
Free shipping and returns on all US orders.
Merchandise categories: womenswear, menswear, baby clothes, accessories, home
GATHER AND SEE
The favorite style of this ethical fashion e-commerce is casual elegance with a good mix of classic and edgy pieces. The brands available include Kowtow, Riyka and MUD.
UK based, international orders ship with a flat fee of $18, free shipping for orders over $180.
Merchandise categories: womenswear, accessories, lingerie
REVE EN VERT
Rêve en Vert features a curated selection of high-end eco-friendly designers and brands. The mood is contemporary chic with a polished combination of modern classics with a European flavor and a few “wow” pieces, all produced with luxury quality materials -ethically sourced of course! I just wish the “New arrivals” section wasn’t so literal, that is in perfect chronological order, but a little more edited to feature new pieces from all categories.
Shipping policy: free shipping on all orders internationally over £250.00, £5.00 for all deliveries in the U.K., £8.00 for all deliveries within the E.U., £10.00 for all international deliveries.
- Merchandise categories: womenswear, activewear, lingerie, beauty, accessories
Affordable quality fashion is MadeFair’s focus. This means that 99% of us can purchase items from their good selection of contemporary styles, with some ethnic accents, without worries about getting to the next paycheck.
Free first class shipping in the US for orders $100+.
- Merchandise categories: womenswear, shoes, accessories, home.
EcoHabitude is different from the previous e-commerce sites in that it is a “marketplace”. Designers and manufacturers can open their own account and sell their products directly. Thanks to this mechanism, EcoHabitude can offer a wide variety of products from small emerging brands, on the cons side the quality of the products offered varies widely.
Shipping and returns policies vary according to the seller.
THE REAL REAL
Even if the top fashion houses are not onboard with ethical fashion yet, we can shop their runaway looks sustainably on The Real Real, a luxury fashion consignment e-store. If you love fashion, this is the candy store and you can shop designer brands without so much guilt. Navigation is easy and all products are well presented, and that’s not a small feat considering the variety of items and their conditions!
- Merchandise categories: womenswear, menswear, art, furniture, accessories, shoes
I hope you enjoyed my list and if you have suggestions for other quality eco-fashion ecommerce sites, just give me a holler in the comments or on my social channels.